I like Valentine’s Day. Its initials give me pause for thought sometimes — perhaps they are so appropriate as to be off-putting (‘V.D.’ anyone?) — but overall it strikes me as a formalized excuse to show the people you care about that you love them. Last year, I even wrote up a little piece urging us to broaden our definitions of relationships to include the bromance in the Valentine’s festivities! So, when I say that I want your Valentine’s Day plans to be a success, I really do mean it.
The bromance has surged in popular culture in recent years to such an extent that you could be forgiven for thinking this a relatively recent concept. Although Wikipedia dates the term ‘bromance’ (only) to the early 90s, Urban Dictionary’s oldest definition is from 2004. The ‘bromantic comedy’ genre (think I Love You, Man, Superbad, or I Now Pronounce You Chuck & Larry) seems to be the latest incarnation of this trend capturing enormous audience interest. Although the word might be new, however, the concept certainly isn’t.