Periods, Consumerism, and My Gentle Menstrual Activism

By Jenna Tucker

The Camp Gyno ad sparked debate this past fall in the feminist blogosphere about menstruation and feminine care products. When I watched the ad, it managed to evoke just about every contradictory emotion I could feel in relation to periods, gender, and feminism. I felt everything from shame to ’90s girl-power pride to anti-capitalist rage. I’m a tiny arena in which contradictory personal and cultural history plays itself out.